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February 16, 2016 Kim Sertich

Customer Service Curse of Knowledge

customer serviceThis article, while pointing out the obvious struggle of balancing your expertise with the client’s knowledge level of what you do, is an important reminder. At Spectrum Video, our clients range from those who know just as much as us about the industry to those who have only a basic understanding, so we always strive to remember that in our communication.

http://www.forbes.com/sites/micahsolomon/2016/02/14/the-hidden-curse-that-undermines-customer-service-customer-experience-and-user-experience/#5cea726e7690